Now booking Q2 2026

Bespoke Software & Web Development in Chichester

I help businesses in Chichester build the custom tools, websites, and integrations that standard platforms can't handle. Work smarter with technology built specifically for your business.

Stop fighting your tools

Make your systems work for you.

Off the shelf platforms often limit growth and cause disconnected workflows. I build custom digital infrastructure to fix this, writing code that connects systems and automates manual tasks.

Bespoke websites.
It doesn't take long for businesses to outgrow templated websites. I build custom websites that stand the test of time.
Custom Web Apps.
Internal tools and customer-facing apps built from the ground up without bloat.
System Integration.
Connect your CRM, payment gateways, and third-party APIs into one unified workflow.
Legacy Modernisation.
Bring older operational systems onto the web securely and efficiently.
Custom CMS interface showing bespoke software solution
Bespoke solutions

My Services

I provide comprehensive digital solutions tailored to your business needs. I handle every part of your project, from design to deployment.

  • Website Development

    Your website is often the first interaction a client has with your business. I build high-performance, accessible, SEO-ready websites with clean code and custom CMS functionality, giving you full control without breaking the layout.

  • API & Data Integration

    Your software should not live in silos. I build middleware that connects your CRM, accounting software, and third-party services like Stripe, Xero, or Salesforce. I help you eliminate manual data entry and reduce human error.

  • Custom Business Software

    Complex problems require robust solutions. I build secure, scalable web applications using modern frameworks like React and Laravel. I engineer for performance, security, and long-term maintainability.

  • Mobile App Development

    Reach your customers (or staff) directly on their devices. I develop high-performance, cross-platform mobile applications. I deliver native-feeling apps for iOS and Android while reducing development and maintenance costs.

  • UI/UX Design

    Complex functionality fails if users cannot figure out how to use it. I design intuitive interfaces, wireframes, and prototypes that prioritize clarity and efficiency before a single line of code is written.

  • Cloud Hosting & Infrastructure

    Modern software requires modern infrastructure. I manage secure cloud deployments, automated backups, SSL certificates, and server performance. I ensure your applications remain fast, reliable, and protected.

About Me

Your Friendly, Local Technical Partner

I am Sammy McKay, a software engineer with seven years of experience shipping high-impact code. I operate as SMZR, based in Chichester, and I serve clients across West Sussex and the UK.

I bridge the gap between a freelancer and an agency. You get the direct communication and accountability of a single contact, with the technical capability usually reserved for large development teams.

I am equally comfortable engineering complex custom software as I am deploying simple, effective websites. I offer enterprise-grade capabilities scaled to your needs.

When I am not writing code, you will find me walking the South Downs with Pablo, my Boston Terrier.

My experience
Sammy McKay Pablo the Boston Terrier
Showcase

Some of my work

I'm a problem solver at heart and love taking on complex and challenging projects. I'm great at taking sophisticated ideas and figuring out how to get them built.

Monica Vinader

Agency: D3R

Monica Vinader is one of the UK's leading jewellery brands.

I work alongside a team of developers at D3R on the online store. We handle some of the biggest Black Friday peaks in retail, scaling and stress-testing the website ahead of the day.

Loaf

Agency: D3R

Loaf sell a range of seriously comfy sofas, beautiful beds and wicked furniture perfect for laid-back living.

I have collaborated on various features and projects for Loaf including an in-store kiosk which allows customers to customise their dream sofa from the extensive range of swatches, stlyes and sizes Loaf offers.

Italia Conti

Agency: boxChilli

Italia Conti is a performing arts institution in the United Kingdom with a rich history since 1911 that offers vocational and conservatory-style training to students. The institution emphasizes collaborative and interdisciplinary approaches, fostering a supportive environment for talented individuals.

Pecorino

Pecorino is an authentic Italian takeaway based in East Wittering, United Kingdom. They offer a range of Italian dishes including pizza, pasta, and salads. The goal of the website was to showcase the authentic Italian food and provide an easy way for customers to view the menu.

Capital Law

Agency: boxChilli

Capital Law is a commercial law firm based in Cardiff, Wales. They offer a range of legal services to businesses and individuals, including corporate law, employment law, and dispute resolution. The website was designed to outline the services offered and showcase the people behind the name.

Luke and Sammie

Luke and Sammie is a wedding website which was built for an engaged couple - now happily married! The website was designed to provide information about the wedding day, including the venue, accommodation, and RSVP details.

RADAR Festival

Agency: boxChilli

RADAR Festival is a dynamic addition to the UK and European music scene that celebrates the spirit of progressive music and community. Founded in 2019 by seasoned industry professionals Catherine Jackson-Smith and Joe James, it was born out of a passion for pushing musical boundaries and creating unforgettable experiences.

New Forest Activities

Agency: Website Success

New Forest Activities is the largest provider of outdoor activities within the New Forest National Park. They offer a wide range of activities including canoeing, kayaking, archery, and more. The website was designed to showcase the activities on offer and provide an easy way for customers to book online.

“We entrusted Sammy with the entire web development process, and he delivered a site that beautifully tells the story of our brand. His technical skills and industry knowledge have been instrumental in our success.”

Weber Rocha (left) and Andrea Avila (right)
Andrea Avila Pecorino Wittering
Website Development
E-commerce
WordPress
Graphic Design
Website Redesign
Adobe Suite
RESTful APIs
PHP
Node.js
Website Optimisation
Website Maintenance
Accessibility